Services AT A GLANCE:

Let’s BUILD your brand

I will always work with you to create a package that fits your needs, as well as your budget. Here is what I would consider to be my bread-and-butter offering and what I’ve found to be the most needed services for businesses like yours.

brand positioning

This research and strategy exercise delves into your unique business vision, looking at this alongside what is happening in the marketplace. I then build you a compelling brand model which acts as the foundation for all future brand and marketing work.

BRAND IDENTITY

Once your brand positioning strategy is set, I work with a creative team to build you a powerful visual identity, from logos to colours to font selection and so forth, to ensure your messages are as compelling and consistent visually as they are verbally.

website & social media

Your website and social channels are key platforms to reach your audiences. I can advise which platforms are right for you and work with the best experts to build them, ensuring consistent storytelling throughout your communications.

launch strategy

This work will look at your aims and objectives for the business, who your target audiences are and where and how we can reach them to give you the most promising launch possible. I can then devise a full communications plan to see your business through launch and beyond.

coNTENT & COpywriting

Understanding or helping you to set your brand’s tone of voice is paramount to any content creation. Once this is done, I can help you with any copy job - big or small - from creating a full content strategy to writing for your website or social channels.

press office set up

PR doesn’t need to be daunting. After creating you a calendar of stories to share, I can set up some simple processes for you and give you the fundamental tools you need to start increasing your outreach and engagement with media and influencers.

Meet Katerina

With 15 years’ experience in brand communications and PR, what I love most is working with passionate minds who have something amazing to share with the world.

What is brand strategy

Brand strategy is the process of managing how a company is perceived. It’s the first step towards creating an identity and sets the tone for all future marketing activity.

My work

My experience with the world’s best brands has led me to translating my skillset for where my passion lies: working with creative businesses that have the power to transform the world.

FOUNDER TESTIMONIALs

  • “As my business grew and evolved, I realised that our messaging needed to be re-evaluated. With Kat’s guidance, I gained a deeper understanding of my brand's goals and values. She then crafted a compelling brand identity and storytelling style that effectively communicates our unique offerings to consumers and industry peers alike.”

    Veda Homes

  • “Kat has been supporting me through the start up phase of my business. She has been so supportive and patient, guiding me through each step. Her expertise and commitment mean that I am starting my business on a strong footing than I could have ever imagined.”

    Me after Mum

  • "Kat was originally a client and we instantly fell in love with each other’s work. As collaborators today, she has been able to help us go back to the origins of why we do what we do, and make sure that is being clearly communicated across our channels - ultimately helping us to capture more of the clients we want to attract."

    No.55

READY to stand out from the crowd? I’d love to hear from you.